Irvine, California, July 13, 2000 -- Interplay Entertainment Corp. (NASDAQ:
IPLY) today announced that it has signed an agreement with Wal-Mart to
distribute its pc products directly to the retail chain.
As part of its ongoing effort to further develop retail partnerships and
manage its product in the channel, Interplay is very excited about this
recent agreement. It allows both sides to conduct business in a more
responsive manner, while increasing profitability.
"This is a very exciting opportunity," stated Interplay Chairman and CEO,
Brian Fargo. "Until now, we have never been able to fully maximized our
potential with Wal-Mart. It's a direct result of our increased efforts to
form strong strategic alliances with retail partners."
Interplay Entertainment Corp. is a leading developer, publisher and
distributor of interactive entertainment software for both core gamers and
the mass market. Interplay currently balances its development efforts by
publishing for personal computers and current generation video game
consoles. Interplay releases products through Interplay, Shiny
Entertainment, Digital Mayhem, Black Isle Studios, 14° East, its
distribution partners and its wholly owned subsidiary Interplay OEM, Inc.
More comprehensive information on Interplay and its products is available
through its worldwide web site at http://www.interplay.com.
Safe Harbor Statement under the Private Securities Litigation Reform Act of
1995:
This release may contain forward-looking statements involving risks and
uncertainties that may cause actual future events or results to differ
materially and adversely from those described in the forward-looking
statements. Important factors that may cause such a difference for
Interplay include, but are not limited to, risks of delays in development
and introduction of new products, dependence on new product introductions
which achieve significant market acceptance and the uncertainties of
consumer preferences, dependence on third party software developers for a
significant portion of new products, risks of rapid technological change and
platform change, intense competition, seasonality, risks of product defects,
dependence upon licenses from third parties, risks associated with future
capital requirements, dependence upon third party distribution, dependence
upon key personnel and risks associated with international business,
intellectual property disputes and other factors discussed in the Company's
filings from time to time with the Securities Exchange Commission, including
but not limited the Company's annual report on Form 10K for the year ended
December 31, 1998. Interplay disclaims any obligation to revise or update
any forward-looking statement that may be made from time to time by it or on
its behalf.
